Our Guiding Principles:
Disciplined Value Investing
We believe the best way to generate strong returns is to pursue only our best ideas, to minimize downside risk, to seek out underappreciated value, and to invest in high quality companies where we expect value to increase over the long term. We like to invest at prices which are steeply discounted relative to our own estimates of intrinsic value.
Sustainable Investing
We look to invest in sustainable companies that balance the generation of profits with an awareness of their impact on the environment and society. We seek out responsible managers who operate their businesses with the goal of creating long-term, enduring value.
Alignment with Our Investors
We like to see managers who are personally invested in the companies we own; we assume our own shareholders expect the same of us. Because we are investors in the Appleseed Fund ourselves, we are more careful in our investing decisions.
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Highlights
